Demographics
Our Readers:
- 72.3% men
- Average age: 53.2%
- 97.3% of primary readers read Barron's at home/weekend
- On Average, primary readers spend 2 hours and 11 minutes reading Barron's
- 63.3% Household Net Worth of $1 million or more
- Average HH Net Worth: $4,025,000
- 35% own second or seasonal homes
- Average value of main residence: $1,137,000
- Average value of second or seasonal home: $1,020,400
